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How To Position Your Agency For The Biggest Web Transformation Since Mobile With SmartSites

Learn how marketing agencies can thrive by building websites that serve both human visitors and AI agents.

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What You'll Learn In This Training

PART ONE

The web's AI revolution – the massive shift happening as websites begin serving both human visitors and AI agents.

PART TWO

The SmartSites framework – our step-by-step approach to building websites that thrive in this new environment without requiring specialized AI expertise.

PART THREE

The implementation pathway – how your agency can be among the very first to bring these capabilities to market.

6 Ways The Web Is Fundamentally Changing

Smart Components

Beyond chatbots - AI is woven throughout the entire website with smart components that enhance every aspect of the user experience.

Tool-Enhanced Experiences

SmartSites leverage external tools to create powerful new interactions, deliver better personalization, and build smarter integrations.

Agentic Conversation

True two-way, contextual conversations with specialized AI agents that understand your business and can take meaningful action.

Knowledge-Centered Integration

SmartSites use Retrieval-Augmented Generation (RAG) to organize, access, and synthesize knowledge from across your entire digital ecosystem.

A2A Protocol Support

SmartSites implement the emerging Agent-to-Agent (A2A) protocol, allowing them to communicate directly with external AI agents.

Data Structuring for Dual Audiences

Content and data structured in ways that serve both human visitors and AI agents, creating dual-purpose digital experiences.

Marketing expert presenting

Learn From Industry Experts

Our training is designed for agency owners who want to position themselves at the forefront of the biggest web transformation since mobile.

You'll learn how we've implemented SmartSites with clients like Lucky Little Learners and PaladinID, who are already seeing remarkable early results.

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